ABOUT RADIOGURU

RADIOGURU is a consulting company and a production house that produces radio ads for national advertisers, as well as offering lectures and workshops for advertisers, agencies and radio stations wanting to improve the quality of their radio advertising.

Palle Bo is the the founder and owner of RADIOGURU, and one of the more experienced radio professionals in Europe, having worked 25+ years in the industry.

With a 5 year background in marketing at advertising agencies, he started out as radio host and went on to work as Local Direct Sales Manager, Copywriter, Producer, Director, and finally Group PD and Managing Director at a large Danish network, before founding RADIOGURU.


He’s given 500+ speeches on radio commercials on conventions, at radio stations and at advertising agencies in Denmark and in many other countries. And sessions at:
- The NAB European Radio Conference, London, England
- The India Radio Forum, Mumbai, India
- The International Radio Forum, Tehran, Iran
- Rundfunk Tage, Nuremberg, Germany
- And at the convention, Radio Days in Copenhagen, Denmark, five years running.

In his home country, Denmark, he did syndicated Phone Pranks that ran for years on radio stations all over the country.

As a production house, RADIOGURU won The Prix Radio Award for Best Regional Danish Radio Commercial of The Year, 2010.